Comparing Marketing Automation Platforms for Senior Care
More senior living providers are choosing to use marketing automation platforms. Marketing automation platforms help drive and handle more leads, make it easier for prospects to book in-person and virtual tours, and make it easier for senior living providers to handle marketing for all locations.
But which marketing automation platform do you pick? There are many well-known platforms on the market but most do not have ability to efficiently work with a multi-tenant communities with the specialized needs of relationship management. That is why we have created a whitepaper comparison of ActiveDEMAND, Hubspot, and Act-on.
This whitepaper gives a quick overview of the key features to look for in marketing automation for senior living and side-by-side comparison charts for a more in-depth comparison of features. Key features to consider:
- Relationship support
- Multi-community support
- Native CRM Integration
- Call tracking
- Text messaging