The presentation covers how digital agencies use marketing automation, which service lanes make use of it, which new service lanes are opened, and how using automation lets creatives spend more time in creative land and less time working in the technology.
What is covered:
As well, there will be a live demo of the ActiveDEMAND marketing automation platform so you can see what modern platforms can do these days. Lots of agencies like booking these over lunch, so it’s kind of a “Lunch and Learn” that multiple people can watch at once.
What our clients are saying.
"Since we had experience with other marketing platforms like this before, we found ActiveDEMAND quite simple to use. It was easy to contact support and find tutorials on how to build it out. In a high-performance environment, you need to be able to track leads and what MQL’s I’m generating, how many translate to sales qualified leads and deals. With Pipedrive, WordPress, and ActiveDEMAND all hooked up, I can see what marketing is driving leads and sales."
Lindsay Westren, Black Earth Humic