Google Analytics 4 vs Universal Analytics


Google Analytics 4 vs Universal Analytics

As I'm sure you know, Google is sunsetting Universal Analytics next year and on July 1, 2023, standard Universal Analytics properties will stop processing new hits. At ActiveDEMAND we are preparing for the switch over to GA4 and thought this would be a great time to show you how to prepare as well. Join Sean as he talks about all things GA4!

In this webinar Sean will be talking about the change to GA4 and:

  • how to deploy alongside GA Universal
  • how to use the custom GA4 posting events
  • tips on when to throw a GA event

View the Recording


Featured Presenters

Sean Leonard Sean Leonard 


"Great presentation again. Really appreciate you putting these out and doing them so frequently. Support and training resources are very well done." - Bill M.